FULL DESCRIPTION
A bright, aromatic-woody classic built around sparkling citrus, cool herbs, and elegant vetiver. Named after the address of Jo Malone’s first London boutique, 154 is crisp, clean, and quietly sophisticated—an easy signature for anyone who loves citrus with depth. Jo Malone London
Quick Facts
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Brand: Jo Malone London
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Fragrance Family: Woody • Aromatic • Citrus
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For Whom: Unisex
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Season: All-season; perfect spring/summer, fresh in cooler weather
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Occasion: Office • Smart-casual • Weekend • Everyday
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Country/Line: UK — Jo Malone Cologne Collection
Scent Profile (Olfactory Pyramid)
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Top: Grapefruit, Bergamot, Mandarin
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Heart: Lavender, Basil, Nutmeg
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Base: Vetiver (community listings often note soft touches of Patchouli, Musk, and Vanilla). Fragrantica
Official brand notes highlight: mandarin, grapefruit, lavender, basil, nutmeg & vetiver.
What It Smells Like
A lively burst of citrus (grapefruit/mandarin) drifts into cool, herbal lavender and basil, then settles into a clean, earthy vetiver with a hint of spice from nutmeg. The effect is polished and modern—fresh without being sharp, woody without being heavy.
Style references: citrus-herbal freshness; refined vetiver woods.
Performance & Sillage
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Longevity: Moderate (typically 4–6 hours on skin for a cologne concentration)
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Sillage: Gentle to moderate—office-friendly, up-close elegant
(As with all Jo Malone colognes, performance is purposefully airy; layering can extend presence.)
Layering Ideas
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Add sparkle: Pair with Grapefruit to amplify the citrus brightness.
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Add warmth: Pair with Peony & Blush Suede for a softer, suede-like trail.
Who Will Love It
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Citrus lovers who want something more mature than a simple “freshie.”
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Fans of clean vetiver who prefer understated elegance over projection.
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A safe, refined “giftable” profile for any gender.
Scenthub.ie Decant Options & Packaging
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Available sizes: 2 ml,5 ml,8ml, 10 ml spray decants
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Source: Decanted from the original, authentic retail bottle in our care.
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Bottling: Freshly hand-filled to order in clean glass atomizers, pressure-sealed, and labeled with scent name, concentration,
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Presentation: Ships in protective packing; travel-friendly and perfect for sampling before you invest in a full bottle.
Good to Know
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Name story: “154” references the street number of Jo Malone’s first London store—an early house signature built on citrus, herbs, and vetiver. Jo Malone London
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Authenticity: We do not dilute or alter the fragrance—what you spray is exactly what’s in the brand’s bottle.
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Allergy note: For sensitive skin, spray on clothing or test on a small area first.
How to Wear
Three sprays (neck, chest, wrist) give a crisp day scent; add a fourth to the back of the neck or layer with a citrus cologne for summer brightness, or with a soft floral/woody for evening warmth.
Important
Scenthub.ie is independent and not affiliated, endorsed, or sponsored by Jo Malone London or Estée Lauder Companies. Trademarks are property of their respective owners. Our decants are a service that allows you to sample and enjoy this fragrance in smaller volumes.
